By Eric Vandenbroeck and co-workers
China's option for policymakers
Beijing insists it
will stand firm in the face of Donald Trump's tariffs on Chinese goods. It has been
trying to reassure everyone that the country is strong and the economy is
resilient enough to weather this latest storm.
However, this week,
Chinese officials have acknowledged the potential for economic pain resulting
from the unfolding trade war with the US.
One option for
policymakers here is to try to increase domestic consumption to make up for
lost export revenue.
China has a massive
population and, if it starts buying more stuff, Chinese companies won't have to
rely as much on trade overseas.
A key target in this
endeavor is retirees with potentially decades of savings.
Now the government
wants them to spend some of it - for the good of the country.
And initiatives like
the "silver trains," which are tailored specifically to older
travelers, aim to do just that.
On board the Star
Express, the cocktails are poured and the karaoke microphone is passed around,
as retirees party their way through China's south-western Yunnan province.
The roast goose is
being devoured with shots of baijiu, a Chinese white spirit alcohol.
We have been working
hard all these years, says a 66-year-old, who is travelling with a group of
retired or semi-retired friends.
The important thing
when we reach this age is to know what the right thing to do - and that is to
enjoy life.
The "silver
trains" have special features to guarantee the comfort and safety of
elderly travelers.
The initiative hopes to
turn an economic problem into an economic solution by giving older people a fun
avenue to spend more.
Families are not
spending enough because they don't feel financially safe - the property crisis
has diminished the value of their number one asset: their home. And growing
unemployment has also potentially made their job less secure.
Add to the mix an
ageing population and low birth rates, and the
proportion of retirees grows each year, making it harder for the economy to
support them.
But what retirees do
have is time on their hands and money to spend.
So now they are to be
given more opportunities to splurge with special trains designed to take them
to sites they might not normally visit - parts of the country further afield,
which need a financial shot in the arm.
The main places where
the silver trains will stop are undeveloped rural areas or small towns with
struggling economies.
They will consume
various products on the trains, but after they pull into a station, they will
also visit tourist attractions and traditional villages.
China has a growing ageing population, and it is
struggling with a low birthrate
In Baisha (a town of
Yulong in Yunnan province), the travelers stop by
the modest street stalls at the bottom of old, two-story, wooden houses built
by the local Naxi ethnic minority.
One of them
approaches a vendor selling barbecued strips of yak meat. They look tasty and
she buys a bagful. The vendor's husband, who is also working at the stall, says
this business is only a year old and that they need outside customers to
survive.
All along this
street, you can get potatoes with spicy sauce, lamb skewers, fresh orange
juice, and the traditional clothing of the Naxi
people.
This is a region
where incomes are low, and most young people leave when they reach a certain
age because there are hardly any jobs for them.
It is also not an
easy place for many retirees to reach, but these silver trains make it
possible, with easy access to boarding and alighting, and with staff to help as
well as extra medical support if required.
A 69-year-old, whose granddaughter
is accompanying her, says the travelling spirit of her youth has been
rekindled: "When I was young, I liked exploring other places by myself.
Now I'm older, I have my family who can go with me.
Travelers take part in a traditional Naxi dance at a cultural center.
By the end of last
year, 22% of China's population was over the age of 60,
making up more than 310 million people.
So, if only the
smallest percentage of China's retirees take "silver trains", it can
still mean millions of ticket sales. And China's railway authorities say they
plan to be operating 100 routes within the next three years.
Such trips alone are
not going to fix China's massive challenge with low consumer spending. But
economists would say these moves are a step in the right direction.
Older citizens now
have a much greater desire to travel compared to previous generations, creating
huge potential.
Given that China's
ageing population is now a reality going into the long run - something which is
unlikely to reverse - one should find more opportunities from this rather than
always turning it into a challenge.
Back on board the
train, the silver adventurers are ready to crash out. And they can do so
knowing that their big day out was, at least partly, for the benefit of all.
Then it's onto the
next town.
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